I had a break between events this afternoon, so I stopped at In-N-Out for an iced tea and a chance to hang out for a few minutes. If you've been to a recent training or presentation of mine, I briefly share my admiration for the In-N-Out business model. Although Barry Schwartz doesn't talk about In-N-Out in his TED talk, The Paradox of Choice, he tells a parallel story extremely well.
A few notes from this afternoon:
Today's elevator speech isn't one I'd consider using, but something to chew on:
I enjoy In-N-Out Burger because of the experience, convenience, service, affordability, and great taste. When I think of the experience at a deeper level, every detail is important: the ingredients are fresh, the service is friendly and efficient, and the menu is simple yet customizable. Common Core and the 8 Math practices can be a rich experience that encapsulates critical thinking, conceptual understanding, and applied math. When you decompose Common Core, every part is important because both standards and practices demand our teachers and students to explore concepts in depth, obtain procedural fluency, and apply said skills to real-world situations using mathematical modeling.